What We Do
Custom Sign & Lighting Solutions
Metro Signs & Lighting
Michigan's Trusted Commercial Sign & Lighting Partner Since 1942
Custom Signs, Lighting & Branding Solutions for Businesses Across Michigan
Who We Are
Metro Signs & Lighting is a full-service custom sign company providing sign design, permitting, fabrication, installation, maintenance, and lighting solutions for businesses throughout Michigan.
From custom business signs and digital displays to LED lighting upgrades and turnkey project management, our experienced team helps property owners, retailers, universities, architects, and national sign companies create lasting visual solutions that are Affordable & Effective.
How Metro Signs & Lighting Promotes Your Brand:
Custom Sign Design
Fabrication & Installation
Permit Procurement
Energy Efficient Lighting
Digital Displays & Touchscreens
Turnkey Project Management
Sign & Lighting Maintenance
Metro Signs & Michigan Roots
Family owned since 1942, Metro Signs & Lighting has grown over the past 80 years from a small installation firm into a full-service Sign and Lighting solutions company covering all of southern Michigan. John and Paul Deters purchased Metro Detroit Signs in 1996 from the Randall family, adding custom design and fabrication capabilities for local clients shortly afterwards.
With a growing customer base that needed ongoing support for their sign and lighting needs, Metro Detroit Signs rebranded to Metro Signs & Lighting after opening a second location in Grand Rapids. With the goal becoming the ideal turnkey sign and lighting solutions provider, Metro rounded out their service portfolio with project management, primary electrical, and sign servicing. Now headquartered on Kaltz Avenue in Warren, Metro Signs & Lighting is proud to be the home of a 3rd generation of Deters.
Core Values
Resourceful: Our team approaches projects and challenges with an open mind and a can-do attitude. This allows us to implement creative and effective solutions for our clients.
Caring: Creating a family atmosphere is one of our top priorities. We strive to work humbly and with a customer-focused mindset that creates positive influences on our communities.
Gritty: Tough conditions and setbacks are a part of growth, so we encourage our team to approach roadblocks with a tenacious and driven mindset. This competitive spirit is how we exceed customer expectations and meet demanding deadlines.
With the mission of creating Brighter Futures for our team and the Michigan communities we serve, Metro Signs leadership implemented 21 key behaviors titled “The Signs of Success” that guide our day-to-day behavior and decision making. Some Signs of Success include: Do What is Right, Make Quality Personal, and Deliver Great Customer Experiences…
Commercial Lighting
Solutions
Our lighting solutions help businesses improve visibility, reduce energy consumption, and support safer properties. As an experienced lighting contractor, we design, install, and maintain interior and exterior commercial lighting systems, including LED retrofits, smart lighting controls, parking lot lighting, and Dark Sky compliant fixtures. We also work with Michigan Saves and Lean & Green Michigan to help eligible businesses explore financing options for energy-efficient lighting upgrades.
Professional Sign
Installation
Our licensed installers and project managers oversee every phase of the installation process, from permitting and site preparation to final placement and inspections. Whether we’re installing custom commercial signs, upgrading exterior lighting, or completing EV charging station installations, our team works efficiently while maintaining a strong focus on quality and safety.
Custom Sign
Manufacturing
As a custom sign company, we fabricate a wide range of commercial signs in our in-house manufacturing facility. Our experienced craftsmen produce code-compliant signage for businesses across Michigan, using quality materials and proven fabrication techniques. From storefront signs and monument signs to illuminated displays and custom branding elements, every project is built to meet your specifications and installation requirements.
Sign & Lighting
Maintenance Services
Our relationship with clients continues long after installation. We provide sign and lighting maintenance services that help businesses address routine wear, unexpected damage, and lighting issues as they arise. From scheduled inspections and LED replacements to sign repairs and lighting service, our team helps keep commercial properties operating safely and looking professional throughout the year.
Recent Signage & Lighting Projects
What People Are Saying About Metro Signs & Lighting:
Jeff
Advance Sign Group
I GREATLY appreciate what you did to help me out. I will not forget it!
LeAnda
Capuchin Soup Kitchen
The signs look amazing! You and your team did a fantastic job. The signage provides a much needed face lift to our buildings. We trust that the new signs will allow those in need to know we’re here and attract the attention of new donors and volunteers so that we may continue to carry out our mission.
Lisa
Jones Sign
You are always the first call when I have any work in your area.
Joe
Acorn Kitchen & Bath
Couldn’t be happier with how our signage turned out. Metro signs replaced all the bulbs with energy efficient LED bulbs and gave our old signs a face lift. The signage really “Pops” now, especially at night. Metro signs was timely and worked within our budget. I would highly recommend them.
Chelsie
Jones Sign
You were super great to work with and next time I have projects in your area I will call you!
Randall
Diamond Vault of Troy
The first sign I got from your company was installed on time and it was everything I was looking for. The job was done professionally and exact. I cannot begin to say enough about your crew. They kept me informed when they had mechanical delays.
Shelly
Spacecat V-Stro
Love the sign, am even happier with the help and support from you!
Jackie
Extra Credit Projects
Your team was super professional and had great attention to detail. Wanted to say thanks for your patience and partnership on this project. We appreciate it!
Dan
Family Heating
Your techs were very good and hard working. We will have other projects in the future and I will for sure keep you in mind. Thank you for your prompt turnaround time and fair pricing.
Justin
St. Julian Winery
Metro Signs has helped us with our latest sign in Rockford and we couldn’t be happier with how it turned out! Great team to work with. They created a great looking sign, they were fun to work with, and lots of people comment on how good it looks.
Christina
The Insite Group
I could not have asked for a better company to handle my multi-site lighting retrofit project
Ron
First Baptist Church
Rob was very professional and helpful. When he turned the sign on and it showed the test message, I plugged in the flash drive with the new messages and IT WORKED! I was so relieved and delighted.
Trusted Trade Associations
More Sign Types & Inspiration
